Author: elizabeth

cloud9 HotelOnline asset acquisition
HotelOnline in the Media
HotelOnline Acquisitions in Africa

Kenyan based travel-tech outfit HotelOnline has made strategic acquisition of companies across Africa, positioning itself at the helm of the industry. While many companies in the travel industry have been facing a major dip due to COVID-19, HotelOnline has diversified and acquired other entities solidifying its position in the African travel industry.

Run by two Norwegian-born Kenyans, Havar Bauck and Endre Opdal, the company has announced the acquisition of AfricaBookings – a pioneer in tech-enabled distribution of African hotels with an impressive inventory of 6000 hotels, and Cloud9 – a savvy travel and adventure app that has gained huge traction in Kenya.

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HotelOnline in the Media
Zimbabwe’s AfricaBookings is HotelOnline’s Second Acquisition

Zimbabwe-based hotel-booking startup AfricaBookings is the second platform acquired by B2B company HotelOnline within a month, as the company looks to ramp up its B2B offering.

Founded in 2014, HotelOnline is a leading e-commerce and digital marketing platform for hotels that has helped more than 1,500 hotels across 18 markets in Africa and the Middle East increase their revenues.

Disrupt Africa reported earlier this week the company had acquired Kenyan leisure marketplace Cloud9xp in a share swap deal that will see the startup become a B2C channel of the Africa-focused hotel-booking platform.

That deal was completed in June, at the same time as HotelOnline was completing another share swap arrangement to acquire Africabookings, which lists thousands of lodges and hotels across various African countries, and raised seed funding back in 2015.

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